Pete King

Pete is a creative copywriter with a deep understanding of business and finance. Currently residing in the bustling city of New York, Pete brings his unique perspective to the world of marketing and communication. With his keen eye for detail and expertise in the field, Pete crafts compelling copy that resonates with audiences.

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What GovDeals Contributes to Your Business

Every business needs equipment to operate. From espresso machines and ovens for restaurants to trucks and heavy machinery for factories, tangible assets play a crucial part in productivity, efficiency and, eventually, success. Since these assets are investments, your choices must be well made. But should you buy new equipment to ensure their quality? Not necessarily […]

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Are Plastic Container Packages Still Good for Business?

Trends drive business changes because consumers pay attention to them. At the rise of e-commerce, many physical retail stores have gone online or added an online platform. The popularity of mobile usage has prompted brands to ensure their websites are responsive. And consumer concerns over environmental issues are encouraging companies to adapt eco-friendly practice. So

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What Happens When You Click Smile Amazon?

Consumers want companies that do good. And doing good means going beyond practicing company values throughout the organization. When your company gives back, you encourage brand loyalty. You bolster engagement when your organization shares a mission and purpose with your target market. It comes as no surprise then that many businesses have expanded their corporate

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Quid Pro Quo Harassment: Power Play at Work

The #MeToo movement has inspired many people to come forward with their stories in the pursuit of beating sexual harassment. Unfortunately, harassment is still a very real problem everywhere, especially in workplaces. There are two types of sexual harassment in the workplace: quid pro quo and hostile environment sexual harassment. Between the two, quid pro

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Marginal Benefit: Strike a Balance Between Pleasing Customers and Making a Profit

Business owners must understand the relationship between the cost of your products and services and the returns on your investment. One way to gauge this aspect of the business is to understand the marginal benefit, a concept in economics. A thorough understanding of marginal benefit sets your business for financial success. The shorter version of

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