Patty Lindsey

Patty Lindsey, a passionate bookworm from Arizona, is on her journey toward becoming a financial advisor. With a keen interest in business, marketing, and finance, Patty offers a unique perspective through her thought-provoking writing. Her deep insights and extensive research provide readers with valuable knowledge and guidance.

technology being used in the office

The Internet of Things: How Smart Technology is Revolutionizing the Workplace

Technological advancements are not only affecting the programs and software of businesses, but they’re enhancing hardware, too. From upgrading company computers and having the latest audio-visual equipment to installing monitors that show weekly project updates, organizations are using smart technology for nearly every process. The Internet of Things Thanks to the Internet of Things (IoT) or machine-to-machine […]

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food industry

Grab a Bigger Slice of the Thriving Food Market: 2 Business Tips

If you’re a foodie with dollars signs in your eyes, you need more than a passion for good cooking to break into the lucrative food processing market. A successful food business requires more polished recipes and designer packaging. In addition to having your paperwork and business plan lined up, you need the right equipment, such

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Businessman dialing the voip phone

VoIP, Virtual & Landline Phone Solutions for Business: Choosing Right

Among the primary issues to address when choosing your phone connections is whether they should be cloud-hosted or on-premise. Yes, that is irrespective of whether they are landline, virtual or VoIP phone solutions. And, on that, it is best that you consider the installation and maintenance cost. On-premise phone systems will require your IT team

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people walking in red carpet

Celebrity Endorsements: Why Consumers Can’t Resist

The lure of celebrity branding is undeniable. You see it everywhere. Brands get your favorite actress to endorse their product in a TV commercial, bring in a celebrity spokesperson, and even book professional players as speakers for corporate events. Discover why people can’t seem to resist the appeal of celebrity endorsements. Table of Contents Adds brand

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Logistics team on site

Return, Repair, Recycle: The Basics an Benefits of Reverse Logistics

Product returns are an inevitable part of a manufacturer/seller’s operations. Whether it’s a defective product, wrong specifications/order, damages, warranty claim, or simple product dissatisfaction, products returns will always be something that a manufacturer-seller will have to deal with, which is why the process of reverse logistics. A company could always employ a reverse logistics platform

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advertising team discussing plans

Are Award-winning Agencies Better for Your Marketing Campaigns?

People and companies are justifiably proud about their awards and achievements. Doctors and other medical professionals often hang their hard-earned diplomas on their office walls. Organizations proudly announce that they passed ISO certification on their websites. Businesses show off any awards they won in their respective fields. The same goes for advertising firms that compete

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